Creative Direction | Art Direction
Creative Direction | Art Direction
Jake from State Farm is a household name, but the brand’s 19,000 local agents are its true backbone. Inspired by their life-size Jake cutouts, the Cut Out for Greatness campaign brought 2D Jake to life on the Agenthood platform, delivering a 20x traffic surge, boosting brand trust, and proving every agent can be “Cut Out for Greatness.”
[ CTV | Social | Digital | Print | Direct Mail | In-Store ]
– Creative Director + Ideation –
